SMELL BEATS HARD WORK

The radio spot dramatically shows how success and hard work can be overshadowed by bad smell. Belo Essentials’ Clinical Strength Deodorant aims to solve that problem.

Watch the behind-the-scenes of the ad performed by Ms. Caisa Borromeo:
Listen to it in 3D. Please use earphones for the best quality.

AWARDS + PRESS

CREDITS

Dentsu Jayme Syfu
CCO/Chairmom: Merlee JaymeExecutive Creative Director: Jerry HizonCreative Director: Steph MangalindanCopywriter: Soleil Badenhop
General Manager/Managing Partner: Ronald BarreiroGroup Account Director: Lieza Rose PunsalanAccount Manager: Nikka Marcelino
Soundesign Manila